There will be launches — and we’ll keep doing the work

“This constant cycle of two-steps-forward, two-steps-back can be disorienting, but it has allowed us to more quickly bring in new people, often those previously excluded from our newsrooms.”

It’s the end of the year — the end of a difficult year that saw layoffs and forced furloughs, mandatory unpaid time off and scheduled strikes over stagnant wages. But it’s still the end of the year, which means more is coming. That’s how it goes, year after year.

And, as it usually does, it will feel to many of us as though the industry can’t take any more — as though we’re constantly contracting. On December 1, Emily Ramshaw, co-founder and CEO of The 19th, tweeted: “So many extraordinary journalists across so many different newsrooms got laid off this week and it’s just…devastating. We have got to keep rethinking how we build news orgs…”

She’s right. And we will — that’s the bright spot. That’s the prediction.

There are entries in this package about improvements to processes, explorations of new platforms, and experiments underway to combat polarization and restore trust. Academics and practitioners both will look to the future and see change. That’s also how it goes, year after year.

That’s because media is always evolving. Some stability would be nice, I agree — or at least I do when thinking about myself and just how much work constant change can be, or how little interest I have in creating a TikTok distribution strategy. But while I don’t want to dismiss individual experiences (I’ve been through layoffs and know how life-altering they can be — see my bio) and while I recognize there are plenty of outlets built for the past that won’t survive in the future, in the aggregate, I believe the evolution is often for the better.

This constant cycle of two-steps-forward, two-steps-back can be disorienting, but it has allowed us to more quickly bring in new people, often those previously excluded from our newsrooms. It means we can explore new ideas and opportunities; we can reach new audiences. Every time, the media that steps forward looks a little different from the one that stepped back.

So while we work through a cold winter, I want to remind you — and myself — of just a few of the things that also happened this year in addition to Semafor’s widely covered launch. There will be more of this too.

  • Building on several launches in 2021, Axios started newsletters in Portland, Miami, Indianapolis, New Orleans, and several other cities across the country.
  • With $7.5 million in funding, Cleveland got a new nonprofit newsroom. With $2 million from the Ford Foundation, so did New Orleans, in Verite. The Baltimore Banner, which has already hired more than 50 journalists, is built on a $50 million commitment over four years, and another $20 million has already been earmarked for a launch in Houston.
  • Also in Baltimore, the Beat has been resurrected in order to “honor the tradition of the Black press and the spirit of alt-weekly journalism.”
  • In January, Grid launched with a goal of contextualizing the news through collaborative beat reporting.
  • Pluribus News is covering the nation’s capitals and state-level policy from D.C.
  • And Emily’s newsroom, groundbreaking for its coverage of politics and policy through a gender lens, is about to enter its fourth year of publishing.

And a few more predictions for the year ahead: Venture capitalists will realize journalism isn’t as easy as they once thought (see the shuttering of Andreessen Horowitz’s Future.com, which was launched in 2021 as part of what then felt like what would be a wave of attempts to bypass traditional outlets that tech founders sometimes see as combative); everything is a magazine now (The Washington Post is closing up its Sunday print magazine ostensibly to cut costs, but as newspapers and digital outlets have further adopted narrative longform, smart packaging, and many other elements more closely associated with magazines, it can be impossible to tell the mediums apart — expect more consolidation and confusion here); and micropayments still won’t happen, even if you want them to (and of course you want them to — everybody would love to pay pennies for a thing that should cost dollars, but that lesson has been learned).

Nicholas Jackson is the senior director of editorial at Built In and former editor-in-chief of Pacific Standard and Atlas Obscura.

It’s the end of the year — the end of a difficult year that saw layoffs and forced furloughs, mandatory unpaid time off and scheduled strikes over stagnant wages. But it’s still the end of the year, which means more is coming. That’s how it goes, year after year.

And, as it usually does, it will feel to many of us as though the industry can’t take any more — as though we’re constantly contracting. On December 1, Emily Ramshaw, co-founder and CEO of The 19th, tweeted: “So many extraordinary journalists across so many different newsrooms got laid off this week and it’s just…devastating. We have got to keep rethinking how we build news orgs…”

She’s right. And we will — that’s the bright spot. That’s the prediction.

There are entries in this package about improvements to processes, explorations of new platforms, and experiments underway to combat polarization and restore trust. Academics and practitioners both will look to the future and see change. That’s also how it goes, year after year.

That’s because media is always evolving. Some stability would be nice, I agree — or at least I do when thinking about myself and just how much work constant change can be, or how little interest I have in creating a TikTok distribution strategy. But while I don’t want to dismiss individual experiences (I’ve been through layoffs and know how life-altering they can be — see my bio) and while I recognize there are plenty of outlets built for the past that won’t survive in the future, in the aggregate, I believe the evolution is often for the better.

This constant cycle of two-steps-forward, two-steps-back can be disorienting, but it has allowed us to more quickly bring in new people, often those previously excluded from our newsrooms. It means we can explore new ideas and opportunities; we can reach new audiences. Every time, the media that steps forward looks a little different from the one that stepped back.

So while we work through a cold winter, I want to remind you — and myself — of just a few of the things that also happened this year in addition to Semafor’s widely covered launch. There will be more of this too.

  • Building on several launches in 2021, Axios started newsletters in Portland, Miami, Indianapolis, New Orleans, and several other cities across the country.
  • With $7.5 million in funding, Cleveland got a new nonprofit newsroom. With $2 million from the Ford Foundation, so did New Orleans, in Verite. The Baltimore Banner, which has already hired more than 50 journalists, is built on a $50 million commitment over four years, and another $20 million has already been earmarked for a launch in Houston.
  • Also in Baltimore, the Beat has been resurrected in order to “honor the tradition of the Black press and the spirit of alt-weekly journalism.”
  • In January, Grid launched with a goal of contextualizing the news through collaborative beat reporting.
  • Pluribus News is covering the nation’s capitals and state-level policy from D.C.
  • And Emily’s newsroom, groundbreaking for its coverage of politics and policy through a gender lens, is about to enter its fourth year of publishing.

And a few more predictions for the year ahead: Venture capitalists will realize journalism isn’t as easy as they once thought (see the shuttering of Andreessen Horowitz’s Future.com, which was launched in 2021 as part of what then felt like what would be a wave of attempts to bypass traditional outlets that tech founders sometimes see as combative); everything is a magazine now (The Washington Post is closing up its Sunday print magazine ostensibly to cut costs, but as newspapers and digital outlets have further adopted narrative longform, smart packaging, and many other elements more closely associated with magazines, it can be impossible to tell the mediums apart — expect more consolidation and confusion here); and micropayments still won’t happen, even if you want them to (and of course you want them to — everybody would love to pay pennies for a thing that should cost dollars, but that lesson has been learned).

Nicholas Jackson is the senior director of editorial at Built In and former editor-in-chief of Pacific Standard and Atlas Obscura.

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Jessica Maddox   Journalists keep getting manipulated by internet culture

Jarrad Henderson   Video editing will help people understand the media they consume

Sumi Aggarwal   Smart newsrooms will prioritize board development

Mauricio Cabrera   It’s no longer about audiences, it’s about communities

Amethyst J. Davis   The slight of the great contraction

Andrew Losowsky   Journalism realizes the replacement for Twitter is not a new Twitter

Joni Deutsch   Podcast collaboration — not competition — breeds excellence

Alan Henry   A reckoning with why trust in news is so low

Sue Robinson   Engagement journalism will have to confront a tougher reality

Christina Shih   Shared values move from nice-to-haves to essentials

Kavya Sukumar   Belling the cat: The rise of independent fact-checking at scale

Anthony Nadler   Confronting media gerrymandering

Jody Brannon   We’ll embrace policy remedies

Leezel Tanglao   Community partnerships drive better reporting

Andrew Donohue   We’ll find out whether journalism can, indeed, save democracy

Michael Schudson   Journalism gets more and more difficult

Mariana Moura Santos   A woman who speaks is a woman who changes the world

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Parker Molloy   We’ll reach new heights of moral panic

Jesse Holcomb   Buffeted, whipped, bullied, pulled

Ryan Gantz   “I’m sorry, but I’m a large language model”

Esther Kezia Thorpe   Subscription pressures force product innovation

Daniel Trielli   Trust in news will continue to fall. Just look at Brazil.

Simon Galperin   Philanthropy stops investing in corporate media

Ayala Panievsky   It’s time for PR for journalism

Mar Cabra   The inevitable mental health revolution

Nicholas Jackson   There will be launches — and we’ll keep doing the work

Emily Nonko   Incarcerated reporters get more bylines

Walter Frick   Journalists wake up to the power of prediction markets

Doris Truong   Workers demand to be paid what the job is worth

Nicholas Thompson   The year AI actually changes the media business

Julia Beizer   News fatigue shows us a clear path forward

Kerri Hoffman   Podcasting goes local

Laxmi Parthasarathy   Unlocking the silent demand for international journalism

Alexandra Borchardt   The year of the climate journalism strategy

Matt Rasnic   More newsroom workers turn to organized labor

John Davidow   A year of intergenerational learning

Karina Montoya   More reporters on the antitrust beat

Stefanie Murray   The year U.S. media stops screwing around and becomes pro-democracy

Larry Ryckman   We’ll work together with our competitors

Ariel Zirulnick   Journalism doubles down on user needs

Dominic-Madori Davis   Everyone finally realizes the need for diverse voices in tech reporting

Errin Haines   Journalists on the campaign trail mend trust with the public

An Xiao Mina   Journalism in a time of permacrisis

Kaitlin C. Miller   Harassment in journalism won’t get better, but we’ll talk about it more openly

Cindy Royal   Yes, journalists should learn to code, but…

Jessica Clark   Open discourse retrenches

Brian Moritz   Rebuilding the news bundle

Sam Gregory   Synthetic media forces us to understand how media gets made

Cari Nazeer and Emily Goligoski   News organizations step up their support for caregivers

Jim VandeHei   There is no “peak newsletter”

Kathy Lu   We need emotionally agile newsroom leaders

Bill Grueskin   Local news will come to rely on AI

Alex Sujong Laughlin   Credit where it’s due

Valérie Bélair-Gagnon   Well-being will become a core tenet of journalism

Dana Lacey   Tech will screw publishers over

Megan Lucero and Shirish Kulkarni   The future of journalism is not you

Christoph Mergerson   The rot at the core of the news business

Susan Chira   Equipping local journalism

Jim Friedlich   Local journalism steps up to the challenge of civic coverage

Masuma Ahuja   Journalism starts working for and with its communities

Sarabeth Berman   Nonprofit local news shows that it can scale

Gabe Schneider   Well-funded journalism leaders stop making disparate pay

Moreno Cruz Osório   Brazilian journalism turns wounds into action

Anika Anand   Independent news businesses lead the way on healthy work cultures

Jaden Amos   TikTok personality journalists continue to rise

Jacob L. Nelson   Despite it all, people will still want to be journalists

Emma Carew Grovum   The year to resist forgetting about diversity

Jennifer Brandel   AI couldn’t care less. Journalists will care more. 

Elizabeth Bramson-Boudreau   More of the same

Julia Angwin   Democracies will get serious about saving journalism

Richard Tofel   The press might get better at vetting presidential candidates

Delano Massey   The industry shakes its imposter syndrome

Ryan Kellett   Airline-like loyalty programs try to tie down news readers

Basile Simon   Towards supporting criminal accountability

Sue Schardt   Toward a new poetics of journalism

Kaitlyn Wells   We’ll prioritize media literacy for children

Eric Nuzum   A focus on people instead of power

Gina Chua   The traditional story structure gets deconstructed

Zizi Papacharissi   Platforms are over

Rodney Gibbs   Recalibrating how we work apart

Raney Aronson-Rath   Journalists will band together to fight intimidation

Rachel Glickhouse   Humanizing newsrooms will be a badge of honor

Wilson Liévano   Diaspora journalism takes the next step

Mary Walter-Brown and Tristan Loper   Mission-driven metrics become our North Star

Upasna Gautam   Technology that performs at the speed of news

Cory Bergman   The AI content flood

Alexandra Svokos   Working harder to reach audiences where they are

Anna Nirmala   News organizations get new structures

Hillary Frey   Death to the labor-intensive memo for prospective hires

Joshua P. Darr   Local to live, wire to wither

Eric Thurm   Journalists think of themselves as workers

Nikki Usher   This is the year of the RSS reader. (Really!)

Francesco Zaffarano   There is no end of “social media”

Dannagal G. Young   Stop rewarding elite performances of identity threat

Sarah Marshall   A web channel strategy won’t be enough

Barbara Raab   More journalism funders will take more risks

Sarah Stonbely   Growth in public funding for news and information at the state and local levels

Pia Frey   Publishers start polling their users at scale

Gordon Crovitz   The year advertisers stop funding misinformation

Cassandra Etienne   Local news fellowships will help fight newsroom inequities

Tre'vell Anderson   Continued culpability in anti-trans campaigns

Don Day   The news about the news is bad. I’m optimistic.

Juleyka Lantigua   Newsrooms recognize women of color as the canaries in the coal mine

Danielle K. Brown and Kathleen Searles   DEI efforts must consider mental health and online abuse

Jennifer Choi and Jonathan Jackson   Funders finally bet on next-generation news entrepreneurs

Ben Werdmuller   The internet is up for grabs again

Ryan Nave   Citizen journalism, but make it equitable

Felicitas Carrique and Becca Aaronson   News product goes from trend to standard

Priyanjana Bengani   Partisan local news networks will collaborate

Eric Ulken   Generative AI brings wrongness at scale

Snigdha Sur   Newsrooms get nimble in a recession

Sue Cross   Thinking and acting collectively to save the news

Peter Sterne   AI enters the newsroom

Taylor Lorenz   The “creator economy” will be astroturfed

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Joe Amditis   AI throws a lifeline to local publishers

A.J. Bauer   Covering the right wrong

Peter Bale   Rising costs force more digital innovation

Shanté Cosme   The answer to “quiet quitting” is radical empathy

Martina Efeyini   Talk to Gen Z. They’re the experts of Gen Z.

Amy Schmitz Weiss   Journalism education faces a crossroads

David Cohn   AI made this prediction

Janet Haven   ChatGPT and the future of trust 

Victor Pickard   The year journalism and capitalism finally divorce

Bill Adair   The year of the fact-check (no, really!)

Kirstin McCudden   We’ll codify protection of journalism and newsgathering

Johannes Klingebiel   The innovation team, R.I.P.

Mael Vallejo   More threats to press freedom across the Americas

Michael W. Wagner   The backlash against pro-democracy reporting is coming

Jakob Moll   Journalism startups will think beyond English

Sarah Alvarez   Dream bigger or lose out

Tamar Charney   Flux is the new stability

Molly de Aguiar and Mandy Van Deven   Narrative change trend brings new money to journalism

David Skok   Renewed interest in human-powered reporting

Sam Guzik   AI will start fact-checking. We may not like the results.

Al Lucca   Digital news design gets interesting again

Alex Perry   New paths to transparency without Twitter

Nicholas Diakopoulos   Journalists productively harness generative AI tools

Jenna Weiss-Berman   The economic downturn benefits the podcasting industry. (No, really!)

Eric Holthaus   As social media fragments, marginalized voices gain more power

Paul Cheung   More news organizations will realize they are in the business of impact, not eyeballs

Brian Stelter   Finding new ways to reach news avoiders

Laura E. Davis   The year we embrace the robots — and ourselves

Jonas Kaiser   Rejecting the “free speech” frame

Janelle Salanga   Journalists work from a place of harm reduction

Lisa Heyamoto   The independent news industry gets a roadmap to sustainability

Tim Carmody   Newsletter writers need a new ethics

Joanne McNeil   Facebook and the media kiss and make up

Josh Schwartz   The AI spammers are coming

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